Articles

Indictment of Online Strategies: The Man in the Mirror Doesn't Trust You Either.

This should be a wake up call for lots of online strategies that are not transparent, don't communicate results and just leverage online work to build a base of donating click monkeys. People are not happy with the distrust shown to them online.

 

This study mentioned in Philanthropy of 587 PEOPLE WHO USE NEW MEDIA ... has nothing to do with the failure of the platform but of the philosophy and world view of those who run organizations.

 

Online strategy and communications behind many organizations use of the online tools doesn't typically engage, empower and listen. There is a high degree of distrust of online supporters by organizers and organizations.

 

Somehow the open and welcome culture of organizing "if they show up at a meeting engage them and work with them" has not translated into online organizing space.

 

Old guard leaders don't trust their own instincts or methods used to filter "good supporters and bad supporters" in the online space and therefore they distrust all online supports and only offer them limited engagement, information or resources.

 

What Makes a Good Weaver?

Network weavers are individuals with the energy and ability to connect network members. They bring people together to take advantage of network resources, and make sure communications are working smoothly. Weavers are often individuals who like working with others. They know and remember lots of people, and are excited to make new connections.

Interested in webcasting?

There are lots of times when members of our networks can't make it to important meetings, events or lectures. Webcasting is a great way to bring those events to them, regardless of location. But where do you start? Find out more about what's needed and how to get started with your own webcast.

How Yahoo Groups Can Help Your Network

Do you belong to any Yahoo Groups or Google Groups? Did you know these simple online communities can actually become very useful tools in developing your network? With online groups you can bolster social ties, improve communications, share resources and reinforce your common story - all in one tool. Check out our latest tipsheet in the Training Center.

'Networking' an event

In our new wired space, face-to-face interactions are even more important. Events are part of a broader network-building strategy, enabling strengthening of basic network characteristics like social ties, mission, vision, communications, resources, leadership and feedback. Some of our favorite tips on building some of the most important

Online training tips

Netcentric Campaigns has trained hundreds of activists through our online training programs, giving us the opportunity to test a variety of training tools and approaches. Some online training tips and tricks we've picked up along the way... Check out the latest addition to the Netcentric Training Center.

Now hiring! Network Advocacy Coordinator

This full time, mid-level position will work with progressive organizations and movements to incorporate cutting-edge network theory and web 2.0 tools into advocacy and campaigning efforts.

 

Getting Started with Google Adwords

We've all seen them - the sponsored links that show up on the top and right hand side of the page when you do a Google search. They are part of Google's advertising program, called Adwords. How does it work, and would it work for your network? Check out our Google Adwords tips in the Netcentric Training Center.

Wikis in action

Following the conclusion of our two-part Connect US training on using wikis for advocacy, we’re sending some practical tips on how to monitor and use wikis for your work.

Remember, there are two sides to effective wiki use:

How healthy is your community? Tips for performing a network 'health check'

Many of us work in networks formed around a particular goal. Perhaps the objective is to gain support for reduction of greenhouse gas emissions, or IMF governance reform. Whatever the objective, your community must have a clear vision and effective work culture in order to get this good work done.