What are podcasts?
Podcasting refers to the creation and sitribution of portable, on demand audio files. These files can be played on a computer, or other device such as an mp3 player, cell phone or iPod.
Podcasts are especially effective because they can be portable. Many podcast listeners use portable mp3 players during their commute, exercise or gardening. Most people listen to podcasts while doing something else.
Why are podcasts important to your network?
- Podcasts can be used to share the common story of a network.
- Podcasts can highlight individuals in the network, strengthening social ties.
- Podcasts can be a useful medium in sharing resources with others in the network.
- Listen to the Training Center Podcast on Why You Should Podcast
How can you use podcasts?
- Tell your story. Using "theatre of the mind," tell an interesting story - it can be about someone you've helped, an obstacle you've overcome, or why you got into this field. A well told story will keep the listenr engaged and they'll remember it.
- Nature Conservancy is perhaps one of the best examples of using podcasts for storytelling. Their stories have been downloaded ##s of times.
- Interview leaders, or record lectures to help share resources.
- The Center for Social Media makes podcasts of its visiting speakers available online.
- Give organizational updates -Regular updates from leadership or others in the organization can be an effective way to keep the network updated, and to feel closer to the core.
- Medicine sans Frontiers produces a monthly podcast enabling individuals to catch up with MSF operations. programmes, facts, figures and personal testaments.
- Christian Aid uses podcasts for their internal communications and have recently decided to make those public. Steven Buckley of Christian Aid syas they've been very readily recevied and they often get emails asking for more. You can hear an example on iTunes or through Feedburner.
- Listen to the Training Center Podcast, Tips to Improve Sound Quality.
Getting Started with Podcasts

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